USA Today (April 25th 2011)

'The Voice' coaches have their reasons: Foremost: A reality show not created in the image of 'Idol'

[edited version]

The country singer, 34, doesn't edit himself when asked about his decision to appear on a network music competition. He just wasn't that into it.

"I was turned off a little by Idol and X Factor. There's judges sitting there, and America rips on competitors,” Shelton says. "I realized (The Voice is) a show where we actually have the opportunity to help and encourage and not just be mean and make fun of somebody."

His own style is matter-of-fact and encouraging, but also candid. He's not out to alter anyone's personality, or destroy their dreams of being the next Carrie Underwood.

"I want America to hear the best vocalists out there who maybe are a little bit bashful. I want them to be heard because they're great. If I'm offering someone some advice and taking the time to do it, they can either take it or leave it," Shelton says. "I don't want anyone to say I didn't try and do my part."

Shelton himself has relied on country legend Reba McEntire for guidance. He admires adaptability.

"She's constantly reinventing herself. She keeps it interesting for her and her fans, and she stays true to what she wants to do," he says. "In country, we buddy up with somebody. You're inside each other's lives a little bit, and you see how people handle situations."

Another inspiration: his betrothed, fellow country star Miranda Lambert.

As for their upcoming wedding, they've agreed on the entertainment: country singer Neal McCoy.

"Whatever genre you listen to, there's no way you can go to a Neal McCoy concert and not be entertained," Shelton says.

The best guidance he has received came from Richie McDonald, one-half of the country duo Lonestar. "I'd been doing this for about eight months, and I'd had a big hit, and I was living it up. He pulled me aside and told me: 'Slow down, sleep at night, wake up and enjoy this. Don't let it be a blur to you when you look back,' " Shelton says. "That was great advice. I didn't take it. But he was exactly right."